So Much for Clickfunnels 2.0, Happily Back to WordPress

Clickfunnels 2.0

After a few weeks on Clickfunnels 2.0, I’m heading back to WordPress.

Initially, I was disappointed that so many features I was really excited about (that had been announced) weren’t available. Still, there were enough things I needed to launch my new company (e-commerce) that I knew I could make it work.

I wanted to use Clickfunnels 2.0 because I didn’t have to “make it work.”

I’ve been on WordPress since 2008, which is what I’m most familiar with, but I’m not a massive fan of Woocommerce.

I was looking forward to having a store similar to Shopify, my site, my funnels, an affiliate program, and courses… ALL in one platform.

I don’t need an affiliate program right out the gate, but I would like to be able to launch that in Q1 of 2023, and who knows when that will be available.

Will I ever go back to Clickfunnels 2.0?

Who knows, but my guess is that by the time they have all the features I want, it will be more of a pain in the arse to move everything than stay where I am.

I also had to remind myself that I don’t have to be the one to manage Woocommerce ?.

But I didn’t choose to go back to WordPress because Clickfunnels 2.0 lacked features.

Truth be told, I love the UI and how it all looks.

I wish more platforms/tools would put more energy into the UI/UX. When things look dated, I’m super turned off (clearly, I’m my own worst enemy).

I chose to go back to WordPress because of how Clickfunnels marketed 2.0 and one specific feature (which I’ll get to in a minute).

Before I share that, though, I want to share something I read about that sums up where Clickfunnels has gone wrong.

I discovered this one feature that was a turn-off via a FB thread. In that thread, someone shared that just raised 125M and has a valuation of 1.5B (yep, that’s BILLIONS).

The statement that hit the nail on the head for me was that “ has focused on the product from day 1, whereas Clickfunnels has focused on the marketing.”


I’m not a Russell hater or anti-CF by any means.

However, I’m at a stage in my life where I just want to “do my thing.”

For example, the thought of going to Funnel Hacking Live with 5000 other people who are so hyped up just to be there, don’t mind the dancing, and MC who wants to “bring the energy up” makes me want to crawl under the covers and hide.

This simply means I’m not their ideal customer.

I think Russell’s books are great, and there’s a lot to learn, but the “cult-ure” of Clickfunnels simply isn’t my jam.

I’m looking forward to heading to events again next year, but they’ll be smaller. I don’t have that mental or emotional energy for big crowds (I don’t think I ever really did, which is why I’m not a big concertgoer).

When I host my own events, they will be small mastermind-style events.

Let’s get back to the thing that made me decide to go back to WordPress.

They’re forcing you to use their own new merchant/payment processor. You can use Stripe, but Clickfunnels 2.0 will charge you an additional 1% on top of Stripe fees.

And even if you do decide to use Stripe, you still have to sign up for their new merchant/payment processor (Payments AI).

At first, I thought it was super smart of them to create their own merchant account/payment processor (clearly, I can’t commit to what to call it), but when I read that they were forcing you to sign up for it?

No thanks.

Not to mention, to get the 30-day trial of Clickfunnels 2.0, you had to sign up for their challenge.

It was only $29.95, but the box of stuff they ship out is stuff I already have. I could have waited, but because of my timeline for the new company, I wanted to jump in asap.

If you’ve been following me for any length of time, you know that I’ve tried a lot of different options for courses or communities.

With the new brand, I’ll have to pick something for courses.

I don’t think I want to use WordPress for courses. Even though there are plenty of options available, and I can also have someone manage all this, I want something easier than WordPress.

Many course plugins for WordPress look great on the front end, but the back end isn’t super intuitive.

I’ve used or tried most 3rd party platforms (Kajabi, Podia, Thinkific, Circle, New Zenler, and a handful of others. My products are on Podia). In fact, I had a founders account with Kajabi and sold it (I’ve had a few regrets but nothing that makes me want to go back and use it).

Oddly enough, the one tool I haven’t used is Teachable. ?

I recently signed up for a free challenge, and the host uses Teachable. I loved what she did with it. It looks bright, fun, and unlike most Teachable accounts I’ve seen/logged into.

I’ll cross that bridge when I get there (next month ?), but since I’ll be using Woocommerce, I know that it will integrate with Teachable if that’s the path I choose to go (so I don’t have to worry about any extra fees via Teachable payment processing).

The other bonus is that by using WordPress and Woocommerce, I’ll be in complete control of how everything looks.

Not that I’ll be the one doing it, but I have a designer and developer that I’ve worked with for years (the designer I worked with years and years ago whom I adore is working with me again! I reached out to see if she knew anyone, and she said she’d love to work with me again since her kids were in school until noon every day! Talk about winning the lottery!).

I am a little nervous because there are many moving parts, but I’ve been here before.

I’ll share more about the new company this week (WOOHOO!).

I wanted to give an update since I had done a podcast where I talked about moving everything to Clickfunnels (and was truly hoping it could be the “all in one” solution I wanted).

And for those who are still die-hard Clickfunnels fans?

Hats off to you.

The best tool is the one you will use that works for you.

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  1. I’m kinda not surprised. When I read your post on moving it all to ClickFunnels, I had a feeling you’d be back to WordPress. All in one tools just don’t cut it for most people. Even die hard fans. They just deal with it the best they can.

    1. Thanks, Annie,
      I was probably overly optimistic, and I should have known better. I’ve tried plenty of all-in-one tools that never live up to the hype. Lesson learned! 🙂

  2. Interesting. I have investigated CF before but didn’t feel like it had enough functionality to tempt me away from WordPress. I have used Stripe for years too and didn’t love the idea of paying extra fees to use something I already had. That said, WP has its downsides too, I am familiar with it so it’s comfortable, but have started to think that it’s beginning to become dated and even a bit clunky from a UX perspective – but not enough to stop me from using it. I think in the next few years Wordflow may take over to become the new WordPress but we will see.

    1. Thanks, Emma,
      I had high hopes for CF 2.0, but in the end it just didn’t make sense. I agree with WP feeling dated & a bit clunky from a UX perspective (although I really do enjoy writing in Gutenberg). I haven’t used Wordflow. It will definitely be interesting to see how things unfold over the next few years.

  3. I appreciate your honesty about what you like and don’t. About 1-2 years ago, I moved to ThriveCart and LOVE it. When they added their course delivery add-on, I got that too. It’s not fancy, but it does the trick and with a one-time, life-time payment, I’m all in. One of my clients is moving OFF Teachable because of the very high annual cost of adding an affiliate program to Teachable. The cost of the upgrade is out of proportion, I think to what you get.

    1. Thanks, Denise,
      I have ThriveCart and love it for the checkout. I have another friend who loves the course delivery add-on. My only wish with ThriveCart is that they would update the UI/UX. I’ll be using Woo for the new brand, so all the purchases and checkout will happen there (and I will add the affiliate program via WP, also), so I’m considering Teachable. I don’t remember with ThriveCart Learn, but I think you have to self-host your videos and embed them? Podia has limitations that are a little frustrating. We’ll see where I land. 😉

  4. Yo Kim, it sounds like you should check out and its offshoots. The Anti WooCommerce 🙂 They are building from the ground up and it does some seriously cool things, right up your alley. Dave

    1. Thanks so much, Dave!
      It’s on my list to pick up this weekend (Black Friday!) haha…
      I LOVE LOVE LOVE that it doesn’t require Woo! Hallelujah!

    1. Hi Wendy,
      Apologies for the belated reply. I didn’t get the notification.
      I haven’t heard of Wavoto or tried it. Curious to check it out.
      Thanks so much,

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