#FtheHUSTLE ~ 088 – Start with these Two Things

FtheHustle Newsletter

One of the things that never ceases to amaze me with the online space is the opportunity to connect with and meet people from all over the world.

It never gets old.

Earlier this week I had a great call with Gerrard Lipscombe, who is the creator of “Flotion – Notion Superpowers for Business Owners” (think pre-built blocks for Notion).

As much as I’m still a novice with Notion, I’m committed to learning it. My friend & Notion expert, Sandi Eveleth, connected me with Gerrard after she used the product and raved about it.

We decided to have a call to connect before doing a demo or podcast interview.

I’m SO glad we did.

When Gerrard and I were discussing what would be most helpful for both him and my audience, we came up with something that I think is pretty brilliant (if I do say so myself 😉).

The first two things any business needs are:
– An offer
– Potential customers

Sounds obvious, I know, but I see so many people who create a website, start planning products, and start engaging on social media. Maybe they’re even producing content.

But that’s as far as it goes.

Planning or creating products are completely different beasts compared to shipping a product.

It’s more important to get what you’ve created OUT into the world.

Make the offer.

Get in front of your ideal customers.

No list? Promote it on every social channel you’re active on.

Have friends whose audience would be a good fit?

Ask them to promote it for you.

It’s all about creating and shipping a minimum viable product.

That’s what Gerrard and I are going to show you.

How to plan, create, and launch your minimum viable product.

Using the power of Notion, of course.

We’re planning this for the end of August, so stay tuned for that.

*BONUS takeaway*
Take the time to have conversations with new people. You never know where it may lead.

A Little Brainpower 🧠

Still on the fence about Twitter threads? Or maybe you’re just a little slow at pulling the trigger (like moi). I’ve published twitter threads, but consistently. Here’s a great guide on creating them. Read “Easy tutorial for creating Twitter threads (with examples” here.

Related: 6 Tips to Write Viral Twitter Threads with Ease

I came across Ash Lamb’s illustrations via Twitter at some point (he’s great, definitely worth following). And I love this thread created by @Alex&Books: 10 Visuals that will motivate you to read a book this weekend.”

Related: Follow Ash Lamb of Visual Growth here

Tool Time  🛠

FEATURED TOOL: Content Writer’s Cheat Sheet

I’m super excited to share this with you today! I recently connected with Emma Hersh of CopyPad and she shared a great new Notion template she’s created for content writing! 

Corny, but funny… 🤣


We’ve just about wrapped up week 1 of the HitSend email marketing cohort! So far, so good! I’ll definitely be running this in the fall again. The feedback has been great (even with some of the technical challenges I’ve had).

It’s hard to believe it’s almost August. I hope wherever you are, you’re staying cool (or at least have air conditioning). I’m ready for a little more sunshine but won’t complain 😉.

Have a wonderful day,


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Kim Doyal

Hi, I'm Kim Doyal: Entrepreneur, Podcaster, ContentCreator, Optimist. Over 13 years into this online business journey, I believe that #EverythingIsContent and we can all #JustShowUP. Creator of #FtheHustle movement and Co-founder of the Content Creators Planner.

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