#FtheHUSTLE ~ 073 – Calling Myself Out
April 7, 2022 April 14, 2022 /
I did something last weekend I never thought I’d do.
I’m sure this is completely underwhelming, but I’m going to share it anyway because there’s a good lesson in it.
For many reasons (known to me and my therapist 😜) I go into massive resistance whenever I feel like I “have” to do something. Which is kind of a dichotomy because I also thrive on “doing.”
Like many of you, I’m sure, I started my business because I wanted more freedom in my life.
It’s also why I got out of client service work years ago.
Maybe it was spending too many years in management and being responsible to and for other people, either way, I made a definitive decision about how I work best.
That decision was that I didn’t want to be “too scheduled.”
I talk a lot about loving the “white space” in my life. Because of that, I was also hesitant to block time out on my calendar for specific tasks because it makes my calendar look too full (I never said this was going to make sense, welcome to my brain).
When I see my calendar super full I start feeling resentful.
Yes.
Even when I’m the one that knowingly scheduled everything AND… it’s all a choice.
So, what did I do?
I blocked out time on my calendar for a specific task.

I’m trying a tool called “Taskable” and I was floored at how much it helped (very simple tool, I don’t need an involved project mgmt. tool right now).
I’m actually doing an onboarding call with them to make sure I’m not missing anything.
Right now I’m super focused on the new version of Email Insiders (more on that soon) and I have a deadline for myself and quite a bit of work to do.
The only way I’m going to get it done is by scheduling it.
THIS is “entrepreneurial adulting.”
For the first time since I started my business, I am crystal clear on what I’m building and why. It’s going to require something different of me.
I’m still not going to “hustle”… remember, working hard and hustling are not mutually exclusive.
So… game on.
Bring on the time blocking. 😉
A Little Brainpower 🧠
I shared this on Twitter yesterday and it’s worth the share here. A great reminder that you don’t have to build a business on social media and many that appear to have done so, aren’t actually profitable. Read “Beware of Toxic Business Advice From Self-Proclaimed Social Media Gurus” here.
Related: An ‘Educator’ Publicly Called Me Out On A Typo And I (Gracefully) Shut Her Up
This doesn’t surprise me in the slightest. Most platforms are upping their games. Looks like podcasters will have another platform to utilize (beyond what they’ve been doing here already). Read “YouTube is Moving into Podcasts, With New Details Revealing its Podcast Platform Plans” here.
Related: How to Rank in 2022
Tool Time 🛠
Some of my favorite tools are found when I see how someone else is doing something and I dig a little deeper. A couple of these were found by having a good experience and looking to see what was being used.
- Event registration: I found this through the #Ship30 cohort because they use it for event registration & reminders and it was a beautiful experience (the tool is great, their copy doesn’t do it justice). Use Luma for free here.
- Images: Want to crop out the photo bomber in the background of your photo? Use this free tool to erase people or objects. Erase with Hama here.
- Cookies: Time to finally add a cookie consent to your website? (note to self). Cookieyes has a free plan that should get you started.
- Community: Everywhere you look there are new options for building community (somewhat refreshing). Commonroom looks pretty powerful – and they have a free forever plan.
I wish this weren’t true 😂

CEX – Creator Economy Expo
Doesn’t the world need an event for content creators that doesn’t focus on platforms we can’t control?
Your wish is our command. CEX – Creator Economy Expo is the event developed for content creators, by content creators. May 2-4th in Phoenix.

f you missed my email yesterday, Jason Resnick & I are testing something pretty interesting to grow your list (part of Deliverit, but this is in addition to the newsletter).
Read “What if You Could “Swap” to Build Your Audience” here
I hope everyone is starting to feel the spring sunshine! We actually had thunder and rain the other night (still about 80 degrees), and it was lovely.
Have a fantastic day,
Kim