The LAST Content Strategy You'll Ever Need!

Everything is Content Workshop

How to Turn Authentic Stories into Strategic Sales

Embrace Your Unique Story - Craft Content That Converts

LIVE Workshop

I knew I was onto something! 😲

In 2016, after 8 years of creating content online (blogging, podcasts, videos), I finally figured out what was missing.

Up to that point, I had been creating a lot of "how to" and educational content under my brand, The WordPress Chick. 

Which did well for search, but not necessarily for driving leads and sales.

Then I had an idea! πŸ’‘

I started testing something...

Writing and sending story-based emails.


Everything is Content

Within 3 months I had tripled sales on one offer.

With email only.

Next up was testing it with the rest of my content.

Best. Decision. Ever.

"Niche down" is horrible advice

...and a fast race to the bottom

Obviously, you need some sort of niche or you're going to be throwing spaghetti at the wall. 

But the problem with niching down is that as soon as you figure out one strategy, the market shifts.

Billionaires change their algorithms, new platforms pop up, and strategies that worked last year start falling flat.

It's overwhelming to say the least.

It's hard to develop a connection when all your content is created to appease the search engines and algorithms.

Not to mention with AI moving at lightning speed it's more important than ever to create content that is uniquely YOU (and bonus, you can still use AI to do this!).

Content that's not based on keywords, or what your competition is doing.

That's a fast race to the bottom.

There is a better way.

What if your content represented more than what services you offered or what keywords you want to rank for? (again, I'm not saying SEO doesn't work. I know firsthand it does... but for many people, it's a huge point of friction! 🀯).

What if I could show you that "Everything is Content" is the LAST content strategy you'll ever need?!

Keep reading...πŸ‘‡

The LAST Content Strategy You'll Ever Need

When you understand and learn the principles and fundamentals, everything else becomes a tactic. 

Learn to create content that stands the test of time, can be repurposed, and ultimately, becomes an asset. πŸ‘‰

You'll learn how to...

Get Clarity

Identify what truly excites and motivates you both in your personal and professional life, then learn how to weave them together to tell powerful stories.

Understand Your Audience

Go beyond surface-level demographics. Focus on emotional and psychological aspects that drive your customers to take action.

Combine Professional with Personal

Learn how to blend professional knowledge with personal experiences in a way that enhances relatability and engagement.

Embrace Your Preferred Content Forms

Identify which content forms (writing, podcasting, video, etc.) resonate most with your natural communication style and personality.

Choose Your Platforms with Purpose

Choose the platform where you feel you can best express yourself and where your audience is most engaged.

Register for the LIVE Workshop

Wednesday, March 6th at 11:00 am PDT

Kim Doyal

Your Coach

Hi! I'm Kim Doyal

I've been running my online business for 16 years and have learned a thing or two about content marketing:

βœ” I've sold almost half a million dollars of a content planner...

βœ” My best performing content is story-based... NOT based on keyword research

βœ” Content marketing needs to be fun or I won't do it

*If it's not fun, I'm not doing it.* πŸ˜‰

Real people.

Real stories.

Workshop testimonials
Rebecca Havard

Rebecca Havard


You nailed down more in 90 minutes than I've been able to in 90 days. 

I've been up since 4:30 this morning. That's actually normal for me but I've knocked out more content for myself AND a few clients today than I usually do a week.

ChatGPT is PURE GOLD, but honestly, without your rock star guidance, it was just a "cooler than most" new tool. 

I came to the call with high expectations. I knew it would be time and money well spent but it didn't take me long to realize this girl didn't have a CLUE...

I expected to learn some new ways to use ChatGPT to grow my business but girl... I left with SO much more!

I can't thank you enough for sharing your wisdom and your energy. I was already stoked about my project but every time I sat down to pull my ideas together I would get caught up hopping from one rabbit hole to another trying to connect the dots between different content pieces. Every step I took seemed to lead to something that had to be done before I move forward. You nailed down more in 90 minutes than I've been able to in 90 days.

If anyone is on the fence about booking a call let me just say, this is, without a doubt, the best money I've invested in the last 5 years!

I showed up with lists and ideas. I left with:

  • Content for a landing page
  • Follow-up email series
  • AT LEAST 10 fresh ideas for additional content and bonus offers. INCOME GENERATING bonus offers. YES!
  • A PHD in ChatGPT

But the real gold was watching you do your thing. You didn't feed me for a day. You taught me to fish. 

You didn't just pop my ideas into ChatGPT and wait to see what it spits out. You connected with me and expanded on my ideas. The results would not have been the same without your marketing genius and creative energy. 

Thank you for sharing your "SPARK"! You've reignited the fire in my business and I can't wait to see how far it spreads. ;)

workshop testimonials

Register for the LIVE workshop! Everything is Content

Only $57! 

Wednesday, March 6th at 11:00 am PDT


You missed out!

Limited spots available!

Bertrand Ngampa

Bertrand Ngampa

The 1% Man

I guarantee that this will be the single best investment you make into yourself and your business this year. 
I have invested with Kim time and time again because she always gives me clear instructions and she is speaking from know-how. She is not selling you some theories or something out of a book, but years of real hard work experience.
When I came to Kim, she first wanted to understand where I have been and where do I want to go. From there we worked together to build a plan that would not only help me immediately but long term as well. It is easy to get up in all the hype marketing. Kim is not a hype marketer.
She is a true hidden gem in a world of online gurus.
One of the very few I would trust with my business.

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